Running a chicken farm requires more than just agricultural know-how. If you want to be a chicken farmer, you must also think like a business person while growing your brand. Choosing a focus, establishing a brand, raising your chickens, and building your business are all part of chicken farming. Then, as your farm grows, you'll be able to market, finance, and network to grow your business.Make an egg-laying farm if you want to work with egg production. Chicken farms usually fall in 1 of 2 categories: egg-laying or meat production. Choose egg-laying as your focus if you'd prefer to work with hens and sell farm-fresh eggs.Although less common, some chicken farms handle both meat production and egg-laying. You can choose this option if desired, but it may require twice as much equipment and physical labor.Create a meat production farm if you're interested in processing meat. Meat production is a lucrative farming business if you're comfortable butchering and processing chickens for meat. If you're interested in raising and slaughtering chickens for meat, make a meat production farm instead.Meat production farmers can also utilize every part of the chicken when selling their products, including the bones, which has the potential for higher revenue.